Gina Lux

As Board Chair at VOC, Gina Lux brings a wealth of marketing experience and a deep commitment to the organization's mission. Currently serving as the VP of Fan Engagement and Data Strategy at the US Olympic and Paralympic Committee, Gina previously dedicated nearly a decade at Salesforce, helping public sector, non-profit, and retail organizations develop 1:1 personalized communication.

Joining the board in 2020, Gina combines corporate expertise with a genuine passion for the outdoors. An avid backpacker and a previous Park Ranger, Gina understands the transformative power of connecting people with nature. This unique perspective guides her in steering Volunteers For Outdoor Colorado through their 40th anniversary and beyond.